We help lifestyle brands unlock the full value of their products by making recommerce and repair simple to integrate directly into their own universe. A proven way to win loyalty, grow revenue and claim a share of the thriving resale market.

Create2STAY recommerce dashboard showing orders, trade-ins and conversion metrics
Recommerce in steps

How it works

We seamlessly integrate recommerce into your existing platforms.

  1. Customer buys a new item01

    Customer buys a new item

    The journey starts when a customer buys your product either online, in-store, or via wholesale.

  2. Customer trades in online or in store02

    Customer trades in online or in store

    Customers can easily trade in items through your webshop or physical store. We support both channels seamlessly, including items without purchase history, using smart validation and product matching.

  3. Customer receives a reward03

    Customer receives a reward

    Once the trade-in is received and accepted, the customer gets a reward: voucher, discount, cash or store credit, defined by you. A powerful way to drive loyalty, retention and new sales.

  4. Reward redeemed online or POS04

    Reward redeemed online or POS

    The reward is redeemed through your existing sales channels. A proven driver of conversion and customer lifetime value, encouraging repeat purchases and deeper brand engagement.

  5. Reloved item prepared for resale05

    Reloved item prepared for resale

    We handle cleaning, quality control, photography, and listing, all tailored to your brand’s tone and webshop design. Items can be published automatically or released in curated drops managed by your team.

  6. Reloved item sold online or POS06

    Reloved item sold online or POS

    Your secondhand items are sold directly on your site or in-store, with full visibility and brand control. Branded packaging and in-box content provide a first-class experience that matches your brand values.

About us

No-hassle recommerce

Create2STAY enables fashion and lifestyle brands to seamlessly integrate recommerce and repair into existing e-commerce and retail platforms. Our solutions are designed to gain revenue, extend your product lifecycle, reduce environmental impact, and foster deeper customer engagement.

The impact

We improve your numbers

54%
New customers
of recommerce orders are made by new customers
1.7%
Conversion rate
of shop sessions convert into a secondhand order
83%
Sell-through
of all trade-in items were sold within 3 months
1.78×
Smash factor
consumers spent 1.78× the trade-in amount on their next order

We strive to make the world better tomorrow by conveniently connecting resale consumers and a broad range of lifestyle brands in order to extend the life of what’s already produced. We are democratizing resale.

*Average data from 2025.

Services

End-to-end recommerce and repair

We support your resale strategy from end to end.

Turn claims into value

Convert damage claims into repairs or resale instead of refunds and exchanges. Lower costs, protect margins and reduce unnecessary returns.

Reduce customer service load

Handle repair requests digitally with clear workflows and automation. Fewer manual cases, faster resolution and less pressure on customer support.

Improve experience and loyalty

Offer a smooth, branded repair experience that keeps customers connected to your brand. Customers who repair show higher emotional attachment and long-term loyalty.

Built for compliance

Support right-to-repair requirements and integrate repair as part of your Digital Product Passport. Includes Klaviyo integration for customer communication and follow-ups.

Trusted by 50+ lifestyle brands

Mos MoshRoccamore RelovedMini a tureSpejder SportHummelSoullandRabens SalonerBestsellerSkagen ClothingMoshi Moshi MindModströmGai + LisvaKintobeRE.ELSKPitayaHärkilaVer De Terre
FAQs

The details of Create2STAY

Got more questions? Please send us your enquiry.

Get in touch

We support recommerce globally. You can either tap into our advantageous shipping solutions — or use your own logistics setup. We’re flexible, scalable, and ready to meet your market needs wherever you are.

Very little. We integrate recommerce directly into your existing shop. You decide the trade-in model, rewards and customer experience; we take care of the rest — shipping from the end-user to our warehouse, cleaning and quality control, photography and listing on your webshop, order handling, shipping and even returns. No hassle.

Yes — and many already do. You control pricing and margins, we minimise operational costs through automation, customers are increasingly loyal to circular brands, trade-in models drive new product sales, and 42% of recommerce orders come from new customers. With the right setup, recommerce boosts both your bottom line and your sustainability impact.

Absolutely. Our platform is built for brands, retailers and platforms that want to extend product lifecycles and unlock circular value. We support trade-ins from your own stores and from third-party resellers or wholesale partners — whether you want to integrate recommerce into your webshop, reduce overstock and returns, or activate circular services.

Not at all — recommerce often drives new sales. It gives customers a reason to return by trading in old products to buy new ones, boosting conversion and retention. We see a spend-back factor of 2.23: customers spend 2.23× the trade-in reward on their next purchase. Recommerce doesn’t compete with your new sales, it fuels them.

Yes. We integrate seamlessly with product IDs, QR codes and digital product passports. Our system tracks item lifecycles, extends product usage, and helps you report on key circular KPIs. We’re fully aligned with EU regulations — ready to support your sustainability roadmap and compliance needs.

A simple model: a fixed subscription fee based on your recommerce revenue, plus a per-item service fee covering cleaning, preparation, photography and listing. No hidden costs — just full-service recommerce at a predictable price. Contact us for a tailored business case with full pricing and projected revenue.

Contact

Get in touch

For any inquiries or questions, please get in touch.

Sletvej 50S, DK-8310 Tranbjerg J, Denmarkcontact@create2stay.com+45 5363 8275